MyLiferaft is a Health Technology company dedicated to developing secure, accessible technology enabling people to take greater control of their own health and wellbeing.
Our mission is to empower individuals to be proactive in managing their health. We offer a range of innovative solutions that allow users to monitor their health and access relevant information in real-time. Our team of experts is passionate about creating technology that is user-friendly and personalized to meet the needs of each individual.
We believe that everyone should have the tools to take control of their own health and wellbeing.
MyLiferaft is on a mission to reduce unplanned hospitalisations among older adults by 24%, transforming their well-being. We achieve this through personalised Health Technology solutions, ensuring everyone has the tools to actively manage their health.
Our vision goes beyond conventional healthcare approaches, striving for a future where we optimise well-being, minimise hospital visits, and empower individuals with tools for healthier, more independent lives.
At MyLiferaft, we advocate for a proactive, personalised approach to health management, aiming to create a brighter, hospital-free future for older adults.
We are committed to making Health Technology accessible and user-friendly for everyone, including families, professionals, the younger or older, and everyone in between.
MyLiferaft was born from a deep understanding of the challenges faced by those with complex care needs. Nicola’s journey with her daughter Faith, who had multiple and complex care needs, highlighted the crucial need for a centralised platform to effortlessly add, retrieve, and share information among the caregiving network.
Driven by a mission to address these universal challenges, our dedicated team embarked on a journey of discovery and development. The result is MyLiferaft—an online, smart personal healthcare product equipped with features designed to manage information related to caring for oneself or a loved one. Whether young or old, managing a long or short-term condition, or simply aiming to stay well, MyLiferaft caters to diverse needs.
MyLiferaft’s rich features not only empower individuals but also create a robust support network involving professionals, the community, family, and friends. Together, they work towards enhancing independence, maintaining a high quality of life, and achieving personal goals.
Meet Nicola Murgatroyd, our Founder & CEO, a parent, carer, and successful entrepreneur in the pharmaceutical sector. Nicola’s personal experiences shaped MyLiferaft’s vision, recognising that the challenges faced by parents in caring roles are universal. Her insight extends to all carers, regardless of age, health, employment, or other circumstances. Life’s uncertainties are inevitable, but with MyLiferaft, you can be one step ahead and prepared for the unexpected. Join us in redefining care and well-being through innovation and personal understanding.
With Giles Brandreth on Caring for Carers
Subsequent product market fit work revealed the need to focus product on >60’s (to stay well at home, and their family/friends care network (to relieve carer stress), and on hospital discharge (to relieve pressures on NHS and social care). Further stakeholder engagement work carried out which revealed the need to bring forward one element of the MVP (Resources).
Downloads achieved and ongoing. Engagement with advertisers/sponsors ongoing. Support from Innovate UK further education Innovation fund, including engagement with NHS. Affiliate partnership signed (Your Meds), marketing partners in place (Care Radio).
Kuradocs Ltd. Registered address: Cowes Business Centre, 232 Newport Road, PO31 8PE
Registered in England & Wales | Company Number: 09015297
